Kaiden Brandt (Kalculate Resident)

Hello boys, girl, and everyone in between,

I’m here today to “throw my name into the hat” for the Second Pride Marketing Director position. I appreciate the openness and transparency of the candidacy process that has been bestowed upon us and feel the timing is right to seek a new challenge in my second-life as a candidate for the Second Pride Marketing Director. While the second-life resume may not be as vast, my first-life experience has been in an exuberant amount of fields beginning in hospitality, pharmaceutical, administrative, advertising, and Internet technology most recently; all of which I have played a role in some form of marketing aspect and/or design. We have great candidates in all categories here to choose from and I hope that my uber brief blurb is enough insight on my past to help make me a competitive candidate in the Second Pride Marketing Director.

Thank you, everyone, far and wide!

7 comments for “Kaiden Brandt (Kalculate Resident)

  1. August 21, 2018 at 9:05 am

    What avenues and resources do you see as viable to be able to use in SL that you have used RL especially when it comes to promoting Second Pride?

    • August 23, 2018 at 9:22 pm

      I’m typically a fan of using examples or scenarios to answer questions. While I have had numerous marketing experiences, the earliest experience that I can remember is perhaps one of my most fondest memories and just the beginning of my excellence in marketing. This memory dates back to high-school. I never really labeled myself in any social group or clique since I felt comfortable in every single one of them. Each clique had people I could call friends or at the very least, people that respected me and welcomed me whenever I was around. It was that time of year and out came the various parties for their shot at the President of Student Council. I was approached by each of the four parties to join their campaign; the popular clique, the athletic clique, the not-so-serious alternative clique, and the quiet, loner-like nerd clique. Despite being flattered by the offers, I was never really all that interested in committing time to it albeit knowing that I’d win any clique their election.

      A week must have passed and it dawned on me that, hey, committing to the quiet, loner-like nerd clique would be kind of a shocker to the school to have them win. Besides, the clique consisted of people that were always the ones chosen last in gym class, projects, or otherwise that I felt they would be the most deserving and feel the most rewarded out of winning. Plus, it would be the most challenging party to campaign for, market for, and ultimately lead to victory for; it was a no-brainer to choose them if I was going to choose any simply for the challenge alone.

      The campaign began and I had my work set out for me as this party’s new “Campaign Manager”. Being an almost far-too-creative being (probably for my own good at times), I had myself designing eye-catching posters, vibrant decorations, and memorable slogans and catchphrases. As I mentioned above, I had friends and contacts in each social clique that I started to promote the party further. Maybe it was the work of my creativity, maybe it was my enthusiasm, my charm, or maybe it was just the assortment of colored lollipops that I threw at these social cliques; it got me one thing, and that was their promised vote.

      Once the campaign had ended, there wasn’t even a close second-place opposition. The party I had campaigned and marketed for won by over 50% of the vote. While the others had received anywhere from 25% to 5% of the votes.

      So while this may not directly answer your question, I hope it can resonate volume. While I may not necessarily be the captain of any ship, I’m likely your best marketing navigator sailing you through an ocean of creativity, charm, and maybe some lollipops.

  2. August 25, 2018 at 11:43 am

    Same question to both candidates:
    I would like to see SP use as many income generating opportunities as possible.
    What kind of revenue streams have you considered?

    For example: would you look at commissioning artists to create a mix of pride merchandise and collectables (possibly using income sharing) and selling them at various price points e.g. L$100 to L$5000. Something like that could be used as a way of donating money to second pride? Limited edition / rare collectables could be included.

    What kind of creative ideas do you have that could help boost the event’s income so that it would have more resources?

    • August 25, 2018 at 6:35 pm

      This is a good question. Memorable experiences can easily come from entertaining and comical hosts, raise-the-roof DJ’s, and a sociable crowd reacting to both. However, a memorable setting and venue generally comes at a cost. Without a suitable budget that our treasurer(s) can allocate appropriately, creating a memorable setting will be tough. That being said, your idea is certainly one that can be explored. I have a fair amount of friends and contacts that are designers and creators which I am confident would create a Second Pride exclusive article of clothing, piece of furniture, cosmetics & hairstyles, you name it. The proceeds from these items can go be allocated towards our budget and create that memorable setting.

      Furthermore, being both a host and DJ in our community opens up different avenues for me to further market Second Pride by setting up various charity events post-election. Through various resources such as social media, signs and banners on sims, and simply by word of mouth, I believe that these charity events can be made popular quite quickly. Heck, I know there’s talk about wanting to utilize the Second Pride sim year-round rather than the short period of time we have been utilizing it for. It’s wouldn’t be terribly difficult at all to host charity events right at our home sim.

  3. August 25, 2018 at 2:58 pm

    First, Thank you for your interest and candidacy.

    Second, Over the last year, the current board has done much in the way of repairing the perceptions of Second Pride as an organization. Many sideline discussions with affected and effected parties have gone on.

    My question to you as a candidate and potential new Board member is how will you personally continue this trend?

    • August 25, 2018 at 8:44 pm

      I like to think of myself as a straight-shooter and a team player. I always try and engage in proactive conversations where we can be open about any topic in discussion or debate. In my opinion, the ability to be proactive and open about uncertainty or dislike can only improve a situation and bring unity to the team. By staying quiet, you tend to bottle up that uncertainty and/or dislike causing it to rupture which can cause a major conflict within the board, quickly rippling to Second Pride as a whole, and eventually to the community. These can cause the sorts of negative perception I think we’d all agree we’d like to avoid. Instead of bottling up your feedback, bring it up in the discussion and let’s all have a proactive and healthy conversation. So long as the conversations can stay this way, I think continuing to have sideline conversations will be beneficial to all.

  4. August 28, 2018 at 11:48 pm

    Before the comments close, I just wanted to say thank you all in advance for taking the time to vote for your board candidates. No matter who wins the seat, we have an excellent group of individuals here fit for each of the roles that will do you proud and make Second Pride a memorable event for all!

Comments are closed.

Skip to toolbar